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9 Ways to Publicize Your Event Using Social Media

Social Media is a terrific channel to use for spreading the word about an upcoming event.  However, I find that small business owners are often hesitant to do so for fear of appearing too promotional or “spammy.” There is definitely a bit of an art to it, and as a...

Managing Your Connections with Twitter Lists

Lists are one of the newer features that have been added by Twitter. They are also one of the best ways to leverage strategic connections with your followers. Lists are important because they allow you to closely track and respond to specific people—which starts...

Social Media Made Simple Free Preview Call 11/18

I’m excited to be hosting an info-rich, free social media preview call with my good friend Amy Miyamoto on Wednesday, November 18th at 10am Pacific/1pm Eastern. Amy and I actually “met” through Twitter and have both had amazing success growing our...