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Building a business online is sexy. After all, who wouldn’t want to work from anywhere and wake up to sales that have come in while they were sleeping?

While online marketing absolutely works, combining it with offline strategies and methods will build your business so much faster. Doing both in parallel will bring you more opportunities, relationships and clients than if you just did one or the other.

In this Third Thursday video tip, I’m sharing three top strategies for getting out there in a big way by getting out from behind your computer.

You’ll hear me talk about networking, including the two crucial things you need before walking into any meeting to rub shoulders with prospects; speaking, including the three steps to follow to keep your pipeline full of gigs; and sponsorships, an under-the-radar method that can build your list and generate dozens of sales conversations with your most ideal clients.

As you’re watching, think about your own business, and be honest: is there more you could be doing offline to grow your client base and bottom line? Are you hiding behind the computer waiting for business to fall into your lap?

Action step: commit to adding at least one of these offline strategies to your marketing and networking mix. I promise you’ll see your profits soar.

I’d love to hear from you: in the comments, let me know whether you’ve been avoiding or embracing offline marketing and what it’s meant for you!

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