When a recent Facebook ad campaign worked really well as far as ROI, I realized I had to break it down and share it with you!
In this week’s video I’m giving you the real deal on how this worked, AND how this would NOT be hard for you to do, too.
• What foundational piece you must have in place before you run an ad like the one I describe
• How I used a webinar to pre-qualify the right people into a further conversation with me
• An additional strategy for how to supercharge this so it works even better for you
The most exciting part is that this is NOT pie in the sky! It’s something you can pull off even if you have a small or nonexistent email list.
Check it out and please let me know any questions I can answer for you over in the blog post comments!
I’m loving everything you’re sharing. I need to create some products to be able to offer in addition to coaching packages. Do you have suggestions for how to brainstorm topics or create other products? Maybe even suggestions for what other products could be (PDFs, webinars, coaching packages, etc.)? Thank you!
Hey Nikki! Love your question, right up my alley. 🙂 The best place to start is to brain dump AS MANY topics as you can think of that your ideal target market needs help with, or struggles with, or are confused by. If you need more clarity on what those are, I highly recommend surveying them or even having 1:1 convos with past and current clients or prospects. (BTW you can also use this process for coming up with blog posts, webinars, and so much else!) When you have that clarity, then you can also find out how they best like to learn to understand where to start as far as packaging/type of offer (coaching, PDF, etc.). Not that you can’t have multiple types, but that’s a good place to start. Overall, it’s about being curious! And not being afraid to ask them what they want. Hope that helps!
Christine- THANK YOU!!!!!!!! May God continue to bless you!!!
Thanks so much Brandi! 😀